“Great Legal marketing changed my life. They helped me transform my practice, and our growth over the last 3 years was far beyond our growth for the previous 10 years! The staff is excellent, the materials are excellent, and I highly recommend them to any lawyer that wants to grow, make more money, and thrive.”
Most attorneys start their firms assuming that being a really, really good attorney should, in and of itself, be a marketing advantage. Those attorneys believe that joining a whole bunch of committees and putting their name in lawyer directories is “marketing,” and they never bother to ask if there is a better way.
Attorneys are catching on, however, and those who succeed learn to leverage their current resources to create effective (and ethical) marketing. What they discover isn’t a magic pill or silver bullet but a different approach to marketing that your competitors haven’t considered.
by Ben Glass
Ben is a nationally recognized expert in attorney marketing and the owner of Great Legal Marketing.